Unified Commerce Group will open two stores in New York City and will also enter the Chinese market later this year.
Frank and Oak’s new owners have begun to put their mark on the brand, starting with the opening of its first U.S. store in Manhattan’s SoHo.
At the same time, Nordstrom is adding the Frank and Oak collection of men’s and women’s wear to seven stores on Sept. 1, and Jones hopes to further expand the brand’s footprint with the department store for spring. Both New York stores will be operated by Leap, a business that builds and operates brick-and-mortar stores for digitally native brands including Mack Weldon, Koio, Birdies and others.
UCG counts as board members former Macy’s chairman Terry Lundgren, Chinese influencer and model Bonnie Chen, Good Charlotte singer Joel Madden, Nicole Richie and others with ties to law firm Clifford Chance, Human at Work and Lever Style Inc. “We loved the brand for a long time but it had fallen into bankruptcy during COVID-19,” he said. However, UCG recognized that it had a good portfolio of stores, a loyal customer and a differentiated product assortment driven by material science. Its owners were “humble enough to accept professional retail” management.
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