Fox News once again topped its cable news rivals in July viewership, with Tucker Carlson Tonight again topping all shows in total viewers and the 25-54 demographic. Overall, cable news networks aga…
posted 856,000, down 43%. In the 25-54 demo, Fox News topped with 330,000, down 36%, followed by CNN with 190,000, down 52%, and MSNBC with 168,000, down 44%.
In total day, Fox News topped with 1.19 million, down 27%, versus MSNBC with 772,000, off by 35%, and CNN with 596,000, down 40%. In the 25-54 demo, Fox News averaged 201,000, down 27%, followed by CNN with 125,000, dropping by 50% and MSNBC with 103,000, off by 41%.Networks have pointed out that last year saw big spikes in viewership — due to the presidential election, Covid-19 shutdowns, the Trump presidency — so their declines were somewhat expected as the pace of sensational events slowed.
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