The Ford Motor Co. has asked a Ford dealership in Alabama to stop giving out certificates for free 12-gauge shotguns to anyone who buys a new or used vehicle.
Detroit Free PressSales Manager Koby Palmer holds a 12-gauge shotgun and Bible while standing in front of Ford truck draped in an American flag as he poses for a photo as part of Chatom Ford's Fourth of July promotion in Chatom, Alabama.DETROIT – Ford Motor Co. has asked a Ford dealership in Alabama to stop giving out certificates for free 12-gauge shotguns to anyone who buys a new or used vehicle.
"Ford said we can fulfill our commitments to the customers that we've made up till now, but we have to cease it going forward," Ward said.Popular promotion In a promotion that was set to run until July 31, Ward was giving customers a $200 gift certificate for a 12-gauge shotgun good at any gun store, as well as a Bible and an American flag with a new or used vehicle purchase.
"We were catering to our local community," he said."With dove season around the corner, the Fourth of July is the American flag, so we thought we’d combine both." Chatom sold a used Ram pickup to a customer in New York state, Ward said. He has received calls from Michigan, Ohio, Massachusetts, New York, Canada and Europe, he said.
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