Facebook says it doesn’t need to make changes to its web-tracking services in order to comply with California’s new privacy law
Facebook Inc. says it doesn’t need to make changes to its web-tracking services in order to comply with California’s new privacy law, setting up a potential early clash over how the closely watched law will be enforced once it goes into effect, according to the company and recent communications it has had with advertisers.
Facebook is one of several companies in the $130 billion U.S. digital-ad industry that maintains that routine data transfers about consumers may not fit the law’s definition of “selling” data. Other major...
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