Executives from CVS and Walgreens Boots Alliance talk about how the return of in-person learning is impacting shopping behavior.
As students head back to in-person learning, mass retailers are seeing signs of a seasonal swell in product purchases.
“We’re more focused on providing ways for our customers to protect the health of their families,” Harrison continued, saying that CVS is “growing our focus to be much more inclusive of beauty and personal care, and those things bring hygiene, confidence and self expression.” Soap & Glory, Raghavan said, found in a recent study that 70 percent of consumers valued self care more than they did one year ago. “When we look at what we’re launching, bath and body scrubs are up 59 percent, but Soap & Glory scrubs are up 80 percent,” she said.
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