Autocar speaks to TVR chairman Les Edgar and investor Daniel Layton on the brand's future and plans for sustainable business
outside of his own company – is not yet finalised, but TVR has long had close ties to the Welsh government, which has a 3% stake in the firm having invested in it in 2016. As part of that deal, TVR was loaned £2 million, although the company repaid that, along with accrued interest, earlier this year, potentially leaving it free to explore other manufacturing sites.
“We will make a decision very soon,” said Berriman. “The key to our assembly process is that it can be set up very quickly, but all our decisions have to be taken with the longer-term plans for the firm in mind. The UK will always be the centre of this brand, but we expect to be agile enough to look at production in other locations as we seek to expand our plans globally.
Sales will be handled directly by TVR, with the brand building its online presence to offer international orders. The focus will initially be on the UK, where three ‘brand experience centres’ will be opened to showcase the vehicles and an array of high-end, luxury options, with the first expected to be in Mayfair.
A launch-edition Griffith V8 will be limited to 500 units, with prices starting from £90,000 and reservations available for a £5000 deposit. Pricing for the Griffith EV has not been revealed, but it is expected to push the firm further into the luxury market at around £150,000.
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Used One owner TVR Cerbera 4.2 for saleOne owner TVR Cerbera 4.2 First registered 18/11/1997 I have owned the Cerbera for almost 25 years having bought it new from the TVR Centre. Initially it was my main car used daily for commuting to work as well as track days etc. More recently it has only been driven during the summer. Trips to Le Mans and a few to Spa have added the major mileage during this latter period. I said when I bought it that I’d keep it until I could not get in and out of it! While it was fun taking it out again recently after a while off the road, it just confirmed that I am getting too old to get in and out and to use the car the way it deserves to be driven. I have a full history folder, original receipts, service records and owner’s handbook. Two sets of keys etc. and TVR sales brochure. In November 1999 I met Martin Short at the car club and in conversation mentioned I needed new shocks. The conversation ended with Martin modifying the suspension while he was building his GT Cerbera. He removed the rear ARB and fitted a stiffer front one. He replaced the factory shocks with custom Spax units he had had made. This made a dramatic improvement at a wet airfield day at Kemble! Basic spec is as follows 4.2 AJP engine Storm Grey metallic paint, grey half hide interior Sports exhaust (cats have since been removed so it is very loud for those who appreciate this!) Aircon 6-disc Pioneer CD changer I have a full service history with all receipts since new Most recent major work includes 103,459 miles - New cams and starter motor at Torque RVT 110,185 miles – Full major service, valve clearances etc. at Torque RVT 111,312 miles - New Gaz Mono shocks and springs, full service at Torque RVT 113,056 miles – May 2018 - body off chassis restoration at RT Racing, New outriggers and wishbones, new radiator, silicon hoses, replaced heat shields, new brake master cylinder and tank, chassis treated with Hydrate 80, repainted and coated with black Waxoyl. Full set of photos available. 113,238 miles – New
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