DragonsDen rejects who had the last laugh and went on to huge success after the show
Dragons' Den has produced some serious success stories, including the first ever investment, since it first launched back in 2005, but that doesn’t mean that the Dragons can always be trusted to make the right decisions.
Dragon James Caan even branded the brush “a waste of time” while Deborah Meaden likened it to a “horse brush”. In the end the two brothers said they had no regrets about going on the show and admitted that it acted as an advertisement for their product. Rob has since sold his business for £12 million and its’ reported that he personally pocketed £7 million from the sale.
Despite losing out on an investor, the business is now valued at around £40 million and has been going from strength to strength. Fortunately for James, the bosses at Marks and Spencer’s didn’t feel the same and quickly adopted and began stocking the product. The rejection didn’t put them off too much, though, and the company is now worth a staggering £1.8 billion almost 15 years later.
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