Domino's Pizza is taking on delivery apps that charge extra fees with a new giveaway totaling $50 million worth of free food
The pizza chain announced Monday a"Surprise Frees" promotion, giving customers a chance for some free food to counter delivery apps like UberEats and DoorDash. Domino's called competitors' extra fees a"disappointing surprise.""Other food delivery apps charge customers with hidden city or service fees," Domino's said on its website."Not Domino's.
The added charges are the result of local governments pausing caps that limit how much third-party delivery platforms can charge restaurants in an effort to help struggling businesses. Read MoreDoorDash has added a roughly $1 to $2 delivery charge in several US cities, including Chicago, Cleveland and Denver. UberEats has charged a similar customer fee in Portland, Chicago, Minneapolis and Boston.In the United States, Domino's has long resisted offering deliveries through third-party apps.
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