Disneyland Resort is increasing prices for admission, parking and its Genie+ ride-jumping service as the Anaheim theme parks head into the busy holiday season.
Disneyland Resort announced Wednesday that it has increased single-day admission prices on its most popular days by nearly 9%, while parking fees have risen nearly 17% and the cost of using the Anaheim parks' ride-jumping Genie+ service has gone up 20%. The lowest-priced ticket for a single-day visit on low-demand days at Disneyland and California Adventure will remain at $104, the same price since 2019.
Preferred parking in the Mickey & Friends parking structure, the Pixar Pals structure and the Toy Story lot increased to $55 a day from $50. The price for standard parking in those locations increased to $35 from $30. In 2016, entertainment giant Walt Disney Co. began using pricing as a crowd-control strategy. Back then, a ticket on a 'value' day in the three-tier system cost $95 and 'peak' day admission topped out at $119.
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