Two of Disney’s top U.K. content executives have revealed what they’re looking for while commissioning original content. Addressing a session at the virtual Edinburgh TV Festival on Mon…
Two of Disney’s top U.K. content executives have revealed what they’re looking for while commissioning original content.
“Anything that we do under the Disney banner really has to stand up against Marvel, and Lucas and all the amazing content,” Devereaux said. “It’s about finding a contemporary voice, a contemporary point of view, by diversifying our stories and by really inclusive storytelling.”label, and that platform’s commissions also require that scale, Devereaux said. “We are The Walt Disney Company: we don’t do small.
On the unscripted side, Sean Doyle, director of unscripted content for EMEA, said that for Disney Plus, the company is working with premium production partners to bring stories that resonate with a broad audience to life. For Star, the service is looking to find premium, evergreen stories from the worlds of sports, real life, music or entertainment that can sit on a streamer or channel for 10 years without getting dated.
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