Disney Plus has gained 26.5 million subscribers since launching in November
, making it the streaming leader by a wide margin. But while it exceeded expectations internationally, adding 8.3 million subscribers outside the US in Q4 2019, the company came in below projections in the US, adding just 420,000 paid net subscribers in Q4. Disney Plus could have bit into Netflix's US growth.
Disney Plus is only in a handful of international territories, including the Netherlands, Australia, and New Zealand. It's set to launch in more territories, including the UK, Germany, and Ireland, on March 24. Hulu, Disney's other streaming service that it offers in a bundle with Disney Plus and ESPN Plus, had 30.4 million US subscribers, the company said. Disney announced last week that, as the Mouse House takes greater control of the platform. Hulu's leadership will report to Disney's direct-to-consumer and international division, which is led by Kevin Mayer.
One of Disney's streaming war foes, Apple TV Plus, also launched in November, but the company has not announced any subscriber numbers. Apple CEO Tim Cook did say last week that the service was "off to a rousing start," and. Six Apple originals were among the top 10 streaming premieres in the US in Q4 2019.
The streaming war will only heat up from this point on, as WarnerMedia's HBO Max and NBCUniversal's Peacock launch this spring.SEE ALSO:
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