EXCLUSIVE: Disney+ has flexed its muscle with the hire away from Netflix of its Director Of Original Film Matt Brodlie, we can reveal. For once it is Netflix which is having its staff lured away. B…
Brodlie joins as Senior Vice President, International Content Development, it was confirmed today by Ricky Strauss, President, Content & Marketing, Disney+, to whom Brodlie will report.
Brodlie will lead international content development for the service, and will be responsible for developing the film and TV strategy for all non-U.S. markets, deciding what content needs to be produced or acquired for the service beyond the American slate. He will work with internal and external creatives as well as Disney’s direct-to-consumer and international regional teams to build the offering. He will be based in Burbank and is already in the job.“As we look to rollout Disney+ beyond the U.S. over the next several years, Matt will play a critical role in the execution of our content strategy,” said Strauss.
“I am excited about this opportunity to join Disney+ at this pivotal moment and look forward to working collaboratively with the teams around the world to create premium entertainment that is relevant and enduring,” added Brodlie. Brodlie has been a key figure in Netflix’s seismic content spree and is well known around town and overseas on the festival and markets circuit. At the streamer he had oversight of all Original film acquisitions, and pursued a strategy of mid-priced movies on the production side. He played a key role in Netflix hits including last year’s romantic comedy run of
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