WarnerBrosDiscovery is reportedly keeping DiscoveryPlus a separate app instead of merging with HBOMax
Warner Bros. Discovery is reportedly walking back a decision to merge its two streaming services, HBO Max and discovery+. The merging of Warner Bros. and Discovery resulted in the formation of the new company, Warner Bros. Discovery, led by CEO David Zaslav. It's been an open secret that WBD wanted to consolidate its assets, meaning instead of having two streaming services, the company would decrease that to one.
Wall Street Journal reports the plan is to keep discovery+ as a standalone app. However, Warner Bros. Discovery is apparently still going to introduce a new streaming service that includes HBO Max and most discovery+ content. The reason for this change in approach reportedly comes down to WBD not wanting to lose discovery+'s 20 million subscribers since the upcoming new service will have a heftier price point. Discovery+ without ads costs $6.99 a month, and the ad-supported version costs $4.
Warner Bros. Discovery Licenses HBO Max Shows to Other Streaming ServicesWarner Bros. Discovery announced in December that instead of hosting some of its original programs on HBO and HBO Max, the company will license certain shows to third-party FAST streaming services. FAST stands for free ad-supported streaming television, such as Paramount's Pluto TV and FOX's Tubi.
The decision by Warner Bros. Discovery to move some of its programs to outside streaming services is to"strategically assess how best to maximize audiences and monetization opportunities for its content." Part of this move will eventually lead to the creation of Warner Bros. Discovery's own FAST service, though additional details won't be shared until 2023.0comments"We are incredibly proud of Westworld and the remarkable work of our cast and crew.
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