Pitti Uomo is shedding light on 12 Ukrainian designers showcased inside a dedicated area at the Fortezza da Basso.
“In this period, we thought it was essential to give a sign of help and support to those who suffer from this situation but must continue to create, be seen and be in the market, so there was no better chance than this one to show this strong link,” he added.
For instance, through its colorful garments, brand Gunia Project, founded by duo Natalia Kamenska and Maria Gavryluk, exalts traditional Ukrainian craftsmanship. Ukrainian creatives are also adding a sensual touch, as seen in the collection of Gudu, which emphasizes femininity with a modern twist, and Lilia Litkovskaya’s bold silhouettes, refined tailoring and contemporary style.
The exhibition will have ample space for colorful prints and patterns, as in Poustovit’s offering. Designer Liliia Poustovit teamed with graphic artists to add a contemporary touch to dreamy dresses.
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