What is Instagram’s favorite pop-up museum like … without Instagramming? annaesilman reports
Photo: Kelly Sullivan/2017 Getty Images Last week, as I lay prostrate in a pool of rubber sprinkles at Soho’s Museum of Ice Cream, I closed my eyes and contemplated one of the great philosophical questions of our age: If you lie in a pool of rubber sprinkles without a smartphone to capture it, is it like you never laid in a pool of rubber sprinkles at all?
In the name of journalism, I decided to do a beta-test and see what a phone-free day at Soho’s brand new Museum of Ice Cream would be like. It got off to a rocky start — when I tried to give up my phone, the coat-check guy told me I actually needed it to show my digital ticket. After the museum staff agreed to make an exception and let me relinquish my device, he asked me to take a photo of my coat-check ticket so I wouldn’t lose it.
We had also all been provided with Bingo Cards encouraging us to interact with the people around us. But try as I might, my peers didn’t seem all that interested in chatting with me. I asked an Australian woman , who first heard about the museum from the Kardashians’ Instagram accounts, to complete one of the tasks with me by engaging in a compliment battle. “I like your hair,” I said.
Then I walked silently through a hanging forest of bananas, holding my arms out to feel the sensation of the forest around me. I was hoping it might feel like a full-body-massage, but it mostly just felt like I was getting tangled in string and occasionally pummeled by plastic. Still, I tried to remain present. I thought about how my cat might like it in there. I thought, also, about how bananas might be going extinct.
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