Chinese brands controlled a record 66 percent of Indian smartphone market in the...
FILE PHOTO: Xiaomi branding is seen on a carrier bag at a UK launch event in London, Britain, November 8, 2018. REUTERS/Toby Melville
Xiaomi’s India shipments fell by 2 percent over last year, but the Beijing-based company was still the biggest smartphone brand in the country, followed by Samsung Electronics Co Ltd, according to Hong-Kong based Counterpoint Research.“Vivo’s expanding portfolio in the mid-tier range drove its growth along with aggressive Indian Premier League cricket campaign,” Counterpoint analysts said.
Video streaming services like Netflix Inc and Hotstar, as well as heavy usage of messaging apps like Facebook Inc’s WhatsApp have further spurred demand.
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