Zao, a Chinese app that puts users' faces into movies and TV shows, is raising privacy fears.
Chinese face-swap app Zao rocketed to the top of app store charts over the weekend, but user delight at the prospect of becoming instant superstars quickly turned sour as privacy implications began to sink in.
Users of the app upload a photo of themselves to drop their likeness into popular scenes from hundreds of movies or TV shows. It’s a chance to be the star and swap places in a matter of moments with the likes of Marilyn Monroe, Leonardo DiCaprio, or Jim Parsons as Sheldon Cooper on “The Big Bang Theory.”
“We understand the concern about privacy. We’ve received the feedback, and will fix the issues that we didn’t take into consideration, which will need a bit of time,” a statement posted to Zao’s account on social-media platform Weibo said.
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