The aptly-named brew will be available in Total Wine and H-E-B stores across Texas. Texas Michelada Beverages SouthTexas TexasBeer
Starting April 27, Chelada Nada will be available in Texas, California and Arizona.
South Texas residents just can't get enough of the spicy, tomato-forward beer cocktail known as the michelada, and a Connecticut-based Athletic Brewing Co. is now entering the market with a canned version. Convincing Texans to try a michelada produced in the Northeast is a tall order on its own. But that's not the only challenge facing Athletic's Chelada Nada. The product is also non-alcoholic.
The company touts Chelada Nada as a bevvie that combines the punch of a tomato- and seafood-laden michelada with Athletic Brewing's beer, sans alcohol.
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