Candace Cameron Bure Doesn't Speak for Great American Family, Says CEO

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Candace Cameron Bure Doesn't Speak for Great American Family, Says CEO
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Great American Family’s Bill Abbott addressed Candace Cameron Bure’s role at the network after her comments angered the LGBTQ+ community

Great American Family CEO Bill Abbott supports Candace Cameron Bure’s star power — but that doesn’t mean he thinks she's a spokesperson for the network.

Cameron Bure raised eyebrows in November 2022 when she claimed that Great American Media, which is the parent company of Great American Family, wouldn’t be including LGBTQ+ story lines like its direct competitor Hallmark Media. Instead, she alleged to WSJ. Magazine that the network would focus on “traditional marriage” and faith-based features.

“Candace is great and leading the way in the business part of it. So we support her in that,” Abbott said, noting that the actress’ role as chief content officer for Great American Media makes it “tricky” at times to know where she “fits organizationally.”

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