.Camila_Cabello Reveals Podcast Obsessions, Teases New Album at Cannes Lions
’s entry as the second largest podcast platform in the world.
Ostroff says audio is bigger than ever because “we’re all about multitasking these days … and audio is very intimate. Whether it’s a song or a podcast, the intimacy of the medium is what I think is really taking people by surprise. You feel like you’re a part of something or that somebody is speaking or singing directly to you. It is a personalized experience — that’s where I think [podcasts] resonate with a lot of people.
Storytelling is a key component of Cabello’s new music, too, which is expected imminently. “I’m itching to just get back out there,” she says. “I feel like I’m pretty much done with this album and the great thing about being able to have a career in the arts is that you grow along with your craft and it teaches you so much about yourself.” Those self-discovery experiences contributed to writing new music.
Spotify has been a key partner in Cabello’s music career, helping to launch her international hit “Havana,” which broke in multiple territories beyond the U.S. The notion of music without borders is key to the platform’s popularity, and to Cabello personally.
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