Meatless Monday? More like Meatless Everyday, now that you can find protein alternatives everywhere.
Now that health and wellness concerns are top of mind and plant-based meats offer up new and delicious flavors, a diet where vegetables and protein alternatives show up prominently is much more commonplace.
“That health piece has become cost of entry and now consumers are talking about taste,” said Risa Schwartz, global lead for consumer insights and analytics at Tyson Foods inc. TSN, +3.04% “Parents are more willing to have kids try new things, but it’s about the form it takes,” Schwartz said. Taste is a significant factor for Beyond Meat Inc. BYND, +6.45% , even as the company emphasizes it as an eco-friendly alternative.
“The technology has improved so that you have people bite into a plant-based beef burger and can’t tell the difference from an actual beef burger,” he said.
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