Chloë Sevigny wanted a document of this moment in her life, and photographer Elizaveta Porodina felt a need to capture it. So they did — via Zoom. The story behind our latest cover shoot:
Simone Rocha earrings at matchesfashion.com. Batsheva bag at batsheva.com. Photo: Elizaveta Porodina “This is so weird.”
Global pandemic aside, video chatting is weird. It’s both bizarrely intimate and eerily disconnected. Not to mention the fact that it can be so unflattering — Sevigny’s biggest hangup, as she explained in an interview. Of course, the situation was not what either would have hoped for, but both felt compelled to make the most of it. Sevigny wanted a document of this moment in her life, and Porodina felt a need to capture it.
Porodina also felt strongly that the person on the other side of the screen had to share her creative instincts. “In this situation, the subject has a lot more control and much more artistic license than usual,” she said. “They’re going to be the one adjusting the camera. They’re going to be the one making decisions.” Sevigny played the role of location scout, hair stylist, makeup artist, costume designer, and on-the-fly creative director.
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