Bally Haus hosted a cocktail during the fashion week to fete its new retail concept.
FULL HAUS: One of the perks of an extended Milan Men’s Fashion Week season, which this time exceptionally ended on Tuesday instead of Monday, was a more diluted schedule of shows that put the fashion crowd in a relaxed mood.
For this occasion, the Bally Haus building and interiors were bedecked with an installation conceived by set designer Stefan Beckman to match the label’s spring 2020 lineup, which was dubbed “Graphic by Nature” and was showcased at the store. Designed by Casper Mueller Kneer Architects, the three-storied, 6,048-square-foot flagship is dominated by travertine and clay. Men’s and women’s accessories are available on the ground floor, where a large beechwood table display in the center of the space stands out, also due to the additional presence of a black olive tree.
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