Resourceful farmers are looking for alternate streams of income as restaurants temporarily disappear.
that allows customers to order online for pickup or home delivery. Other vendors, says Nesh Dhillon, Executive Director of Santa Cruz Community Farmers’ Markets, are following suit. "I am getting calls from people in the community who are willing to pay a fee to get food delivered to their zone," he says., which buys whole animals from small Pennsylvania farms and sells butchered cuts to top restaurants in New York City, Washington D.C.
Farmers must also contend with the new reality of social distancing and maintaining already rigorous food safety standards to protect both its workers and the public.
Now is a crucial moment for many farmers, who are about to or have just entered planting season. They are deciding what to plant, and how much to invest in farming when the future is so dim. But there are reasons for optimism. According to both Dhillon and Michael Hurwitz, director of the New York City Greenmarkets, even withmeasures in place, the markets have thrived and seen record-breaking sales.
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