Analysis by Philip Bump | Donald Trump traveled to Iowa this week, giving his first speech in the state as an announced candidate for the 2024 Republican presidential nomination. Beneath the surface, though, there was something interesting afoot.
he gave in Oskaloosa, Iowa, in late July 2015. How had the content and format shifted over that time? What is Trump talking about that he didn’t then, and vice versa? I took the contents of each speech and categorized them. The result was this chart, showing the percentage of each speech dedicated to each subject.
Eight years ago, Trump’s speech in Iowa centered heavily on the issues that were driving his growing support. His campaign announcement the month before had taken a virulently hard line against immigration that sparked boycotts from corporate partners of the Trump Organization. So he spoke a lot about immigration and, particularly, purported crimes committed by immigrants, which was one of the more contentious parts of his announcement speech.
Interestingly, he spent an enormous amount of time talking about issues of specific interest to Iowans — and praising Iowa and Iowans in general. Lots of talk about how he’d protect the use of ethanol as a fuel supplement, something that he noted DeSantis had opposed. Lots of talk about how he’d bolstered farmers with his trade deal with China. That sort of thing.This makes sense, of course. He’s a candidate in Iowa aiming to win votes from Iowans.
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