About one in every 772 babies in the U.S. is born with Down syndrome, making it the most common chromosomal condition, according to the Centers for Disease Control.
By raising awareness about Down’s syndrome, Alivia founder Jovana Mullins aims to create greater acceptance. Approximately one in every 772 babies in the U.S. is born with Down syndrome, making it the most common chromosomal condition, according to the Centers for Disease Control and Prevention. About 5,100 babies are born with Down syndrome in the U.S. annually., Down syndrome is named for the English physician John Langdon Down, who characterized the condition in 1866.
“I always felt that fashion was so much more than the glamour and the materialistic side. Fashion has such a power to enable confidence and it is a form of expression,” she said. Having expanded beyond direct-to-consumer to wholesale in 2021 with small boutiques, Alivia has built upon that and will be offered in about 50 specialty stores nationwide includingthis year. Given that, the brand’s six-digit annual sales are expected to increase substantially, according to Mullins.
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