New AI-powered and no-code features coming to Adobe Experience Manager (AEM) will enable marketers to create personalized content at scale with greater effectiveness.
3, AEM marketers can now get AI-powered insights that guide the creation of personalized marketing content. Adobe’s AI, branded as “Sensei,” will generate insights on how certain images, colors, objects, composition, and writing styles will impact performance with different audiences across websites and mobile apps.... [+]
In the age of digital engagement and personalized marketing, Adobe Experience Manager's new solutions address some of the challenges marketers face when trying to create meaningful and personalized content. According to, 71% of consumers expect personalized interactions from companies, and 76% become frustrated if they do not receive them, underscoring the importance of integrating personalization in marketing.
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