A possible private-equity investment in the All Blacks rugby team could bring the game to new audiences. But not everyone in the world of New Zealand rugby is excited.
No country has won more rugby world cups than New Zealand. No brand is bigger in the global game than its All Blacks.
New Zealand Rugby in early 2021 agreed to sell U.S.private equity firm Silver Lake a 12.5% stake in a company that would control and develop All Blacks commercial rights. In return, Silver Lake would invest about 387 million New Zealand dollars, equivalent to $273 million, into the game locally and its global development via the All Blacks
The players also have expressed concern about possible further commercialization of the pregame haka—the rousing call to battle taken from indigenous Māori culture that has become intrinsic to the All Blacks’ brand. New Zealand Rugby is in need of a financial boost. It had an operating loss of 18.7 million New Zealand dollars in 2020—about $13 million—which was partly due to the pandemic—on top of losses in 2019 and 2018. Long term, revenue has been growing about 8% a year and expenses at about 10-11% a year.David Kirk captained the All Blacks to their first Rugby World Cup victory in 1987.
Market research suggests there are 65 million avid rugby supporters and 300 million regular fans globally. Silver Lake’s investment is about realizing income from that fan base and not by playing more games, Robinson said.
Brasil Últimas Notícias, Brasil Manchetes
Similar News:Você também pode ler notícias semelhantes a esta que coletamos de outras fontes de notícias.
Wildfire Season: PG&E Blacks Out Some Customers to Reduce California RisksPG&E began cutting off electricity to as many as 51,000 customers in heavily forested parts of Northern California to reduce the risk that its equipment will spark wildfires as high winds are poised to hit the state
Consulte Mais informação »
Lorde Goes Blonde And Green In ‘Mood Ring’The New Zealand singer brings flower child aesthetics to her new single
Consulte Mais informação »
Leave Fat Black Women The F*ck AloneAfter Lizzo's new music video with Cardi B 'Rumors' premiered, she faced fatphobic backlash that revealed how anti-Black, fatphobic and misogynistic oppression impacts fat Black women with less power than Lizzo.
Consulte Mais informação »
New Zealand Returns to Full Lockdown After Discovery of Local COVID caseNew Zealand is to return to a full, nationwide lockdown from midnight local time following the discovery of a case of COVID-19 that was locally transmitted. Film and TV productions will have to hal…
Consulte Mais informação »
Single Covid-19 Case In Auckland Triggers Nationwide Lockdown In New ZealandNew Zealand, which has successfully pursued a ‘zero-Covid’ strategy, reported its first case of community transmission in six months.
Consulte Mais informação »
New Zealand to enter lockdown after single COVID-19 case foundThe developments prompted people to line up outside supermarkets to stock up on essential items and sparked a sharp drop in the value of the New Zealand dollar.
Consulte Mais informação »