This legendary donut shop has not had it easy.
Mashed potatoes! When Rudolph's son attempted to track down the original recipe for the fabled donut he found out it might have contained"fluffed egg whites, mashed potatoes, sugar, shortening, and skim milk that was chilled, mixed with flour and covered in glaze," according to
. His son also suspects that this was changed in order to make donuts quicker and more efficiently. At any rate, the current recipe for the original glazed donut does not contain any potatoes.Before the '90s, Krispy Kreme wasn't well-known outside of the South. In 1996, the first store opened in New York City. In the early 2000s, the company went public and opened its first international store in Canada. Some financial analysts believe that this.
In addition, the corporate office charged franchisees too much for the machines and products, essentially profiting off of them and setting them up for failure. This led toThe company was poorly managed and nearly went out of business..in just over four years.
While Krispy Kreme is, of course, still around today, it has only 363 locations in the U.S. as opposed to Dunkin's 8,500! According to, this is the result of the SEC investigation into questionable accounting practices that ultimately prohibited the company from expanding in the U.S., but it was allowed to expand abroad. In the end, a new CEO, capital from international expansion, and an overhaul of business practices allowed the company to survive.
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