The hospitality industry is constantly innovating to better serve its customers. Here are the top 10 recent customer experience innovations in hospitality and the brands that are leading the charge.
where guests can jot down their ideas while in the shower and then email the image to themselves for future use.Imagine being able to step into a hotel room on the other side of the world to see the exact layout, views and amenities. Virtual reality allows guests to tour a hotel, choose a room and book it seamlessly online. They can also experience local attractions and feel confident in their travel choices before they arrive.
Modern hotels can locate guests and employees, which allows them to offer more personalized service. If a guest is in the hotel bar, they could receive a push notification about a deal on drinks. Hotel staff could be alerted to guests’ preferences based on where they spend their time. at some of its resorts to alert guests to events and activities that might interest them based on where they are on the property.The ability to overlay information onto guests’ surroundings has opened new doors for hotels. AR can be used to take guests on a tour of the hotel, showcase the property’s amenities and share information about the area. The wall of each room atin the U.K. includes an AR map of the local area.
The hospitality industry relies on experience to keep customers coming back. Innovating with the latest ideas and technology allows hotels to offer fresh, personalized experiences that guests crave. Blake Morgan is a customer experience futurist, keynote speaker and the author of the bestselling book
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